Rodent Regatta

What a great article! Rick Klau was quoted often in an article by Sue Bushnell for CIO Magazine. The topic is dirty data.

I had a business meeting over lunch today with a fellow consultant who is attempting to help an ophthalmological implants manufacturer. The company believes it needs new software in the CRM area. My friend has already identified that they need two other things first: (1) they need to define their business processes and communicate those to everyone in the business (2) they need to clean up their data.

We’ll ultimately help them with their software, but we’ll insist on the same things he’s recommending. Few executives ever really understand just how much faulty data is costing them in lost productivity and wasted I.T. investments.