Rodent Regatta

v. chiseled, or chiselled chiseling, or chiselling chisels or chisels

1. To shape or cut with a chisel.
2. Informal.
    a. To cheat or swindle.
    b. To obtain by deception.

Trust me when I tell you that the tale you read here is not limited to the Internet advertising business. It has become a ”shrewd” way of doing business for far too many people and companies.